Dell Computer Collects Information About a Wide Variety of Competitive,economic,political,legal

question 55

Multiple Choice

Dell Computer collects information about a wide variety of competitive,economic,political,legal and regulatory,technological,and sociocultural forces that affect its marketing activities.This process is called

• A) environmental scanning.
• B) survey of environment.
• C) marketing.
• D) environmental analysis.
• E) marketing information processing.

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Definitions:

Gross Earnings

The total amount earned by an individual or a company before any deductions or taxes are applied.

Deposit Rules

Regulations governing the placement of money into banking or investment accounts.

Reconcile

The process of making one view or belief compatible with another, or of restoring friendly relations.

Mature

Having reached a stage of full development or growth, often characterized by a higher level of wisdom, experience, or sophistication.