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A Marketing Manager for a Small Computer Manufacturer Is Analyzing

question 133

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A marketing manager for a small computer manufacturer is analyzing the potential effects of political, legal, sociocultural, and economic forces on the firm's operations. The marketing manager is examining the ____ that influence(s) the firm's strategy.


Definitions:

Leadership

The act of guiding or influencing a group towards achieving a common goal.

Numerous

Existing in large quantities; very many.

Leadership Processes

The series of actions or steps taken by an individual or group to guide and influence others towards achieving goals.

Level

A particular stage, degree, or intensity in a hierarchy or process.

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