The First Step in Conducting Content Analysis Is

question 1

Multiple Choice

The first step in conducting content analysis is:

• A) unit sampling
• B) unit construction
• C) operationalizing units
• D) none of the above

Understand the role of perception in negotiation and decision-making processes.

Identify and explain cognitive and perceptual biases in negotiation.

Describe the impact of framing on negotiation tactics and outcomes.

Analyze how subjective mechanisms influence negotiator behavior and decisions.

---

Definitions:

Shortage

A situation where the demand for a product or service exceeds its supply in a market.

Quantity Supplied

The amount of a good or service that producers are willing to sell at a given price over a specific period.

Inventories

Quantities of goods or materials on hand or in the process of being produced for sale.

Supply Curve

A graphical representation showing the relationship between the price of a good and the quantity of the good that producers are willing to supply.