In the Quiznos Case,the Company Employed Location-Based Behavioral Targeting to Narrow

question 34

True/False

In the Quiznos case,the company employed location-based behavioral targeting to narrow the characteristics of users who were most likely to eat at a quick-service restaurant.

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Definitions:

Surplus

The amount by which the quantity supplied of a product exceeds the quantity demanded at a specific price.

Quantity Supplied

The total amount of a particular good or service that producers are willing and able to sell at a given price over a specified period.

Quantity Demanded

The amount of a good or service that consumers are willing and able to buy at a specific price.

Surplus

The situation in which the quantity of goods or services supplied exceeds the quantity demanded at the current price.