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Posttest
A test administered after a particular event or period of time to evaluate outcomes or changes compared to a pretest.
Loyalty Program
A marketing strategy designed to reward repeated business by offering incentives to customers that frequently buy products or services from a company.
Punch Card
A piece of stiff paper that can be used to contain digital data represented by the presence or absence of holes in predefined positions.
Retention Program
A set of activities or strategies designed by a business to increase the likelihood of a customer continuing to use their service or purchase their products.
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