Operational CRM Applications Include Tools for All of the Following

question 76

Multiple Choice

Operational CRM applications include tools for all of the following except:

• A)sales force automation.
• B)call center support.
• C)marketing automation.
• D)customer service support.
• E)calculating CLTV.

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Definitions:

Logical

Relating to or involving the process of reasoning and the use of the mind to analyze facts and make decisions based on evidence and sound principles.

Value Chain

A series of activities that a company performs to deliver a valuable product or service to its customers.

Channels of Distribution

The pathways through which goods and services flow from the producer to the consumer or end-user in the market.

Opportunity Creation

The process by which new business or investment opportunities are identified, developed, and exploited.