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_______________ May Be Defined as a Strategic Management of Product

question 9

Short Answer

_______________ may be defined as a strategic management of product groups through trade partnerships which maximizes sales and profit while satisfying consumer and shopper needs.


Definitions:

High Degree Of Imagination

A significant capability for creativity, innovation, and the formation of unique ideas or concepts beyond the ordinary.

Integrity

The quality of being honest and having strong moral principles, or moral uprightness, maintaining consistency in actions, values, methods, and outcomes.

External Locus Of Control

The belief that one's life events are largely influenced by external forces or fate rather than one's own efforts or actions.

High Need For Power

A psychological trait characterized by an individual's desire for influence or control over others.

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