In the Terms Used in the Elaboration Likelihood Model, a Person

question 397

Multiple Choice

In the terms used in the Elaboration Likelihood Model, a person low in the need for cognition is more likely to be persuaded via the _________ route to persuasion.

• A) serial
• B) parallel
• C) central
• D) peripheral

---

Definitions:

Thai Baht

The official currency of Thailand, used for financial transactions within the country.

Exchange Rate

The value of one currency for the purpose of conversion to another.

Cash Inflows

The sum of funds entering a company, usually from operational, investment, and financial activities.

Exchange Rate

The worth of one currency when converted into another.