Which of the Following Is True of Netflix

question 84

Multiple Choice

Which of the following is true of Netflix?

• A) It started as two separate services but is now viewed as a single subscription.
• B) It operates via a DVD subscription and video-streaming model.
• C) It isn't a substitute good for conventional use-based media rental.
• D) It got its start offering a DVD-by-mail service for an annual, per-disc rate subscription fee.
• E) It started out as an IPO.

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Definitions:

Alternative Evaluation

The process consumers use to assess the benefits and drawbacks of different products or services before making a purchasing decision.

Information Search

The process consumers undergo to gather facts and opinions about various options before making a purchasing decision.

Problem Recognition

The initial stage of the buying process where a consumer identifies a need or problem that can be satisfied by purchasing a product or service.

Cognitive Dissonance

The mental unease felt by a person when they simultaneously possess conflicting beliefs, ideas, or values.