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The learning curve seems to indicate that:
Unearned Revenue
Income received by a company for goods or services yet to be provided or delivered; it is recorded as a liability on the balance sheet until the service or product is delivered.
Net Income
The total profit or loss of a company after all expenses, taxes, and costs have been subtracted from total revenue.
Expenses
Costs incurred in the process of earning revenue, typically including things like rent, salaries, and utilities.
Prepaid Advertising
Prepaid advertising refers to the costs paid in advance for advertising services or spaces that will be used over time, recognized as an asset until the advertising takes place.
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