As the Ratio of Mob Members to Victims _____, the Level

question 98

Multiple Choice

As the ratio of mob members to victims _____, the level of atrocity directed at the victims _____.

• A)increases; increases
• B)increases; decreases
• C)decreases; increases
• D)decreases; decreases

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Definitions:

Evaluation Stage

Part of the consumer decision process where alternatives are appraised and weighed before making a final purchasing decision.

Hierarchy of Effects

A model that outlines the sequential stages a consumer goes through in the process from unawareness of a brand to purchase decision, including awareness, interest, desire, and action.

Adoption

The acceptance and integration of new ideas, technologies, or products into regular use by consumers or within an organization.

Awareness

The state or level of consciousness where one is informed or cognizant of something, such as a brand, issue, or product.