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Song, a division of Carolina Enterprises, currently makes 100,000 units of a product that has created a number of manufacturing problems. Song's costs follow. If Song were to discontinue production, fixed manufacturing costs would be reduced by 70%. The relevant cost of deciding whether the division should purchase the product from an outside supplier is:
Consultative Buying Center Culture
A business purchasing environment where decisions are made collaboratively, with input from various stakeholders, aimed at solving specific problems or meeting detailed needs.
Buying Center
A group of individuals within an organization who are involved in the decision-making process for making business purchases.
Buying Center
A group of individuals within an organization who are involved in the process of making purchasing decisions.
New Buy
A purchasing situation in which a business customer is buying a product or service for the first time, requiring extensive decision-making and research.
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