Examlex
According to the text, less connected groups of U.S. consumers represent the 10% of Internet nonusers who earn low incomes and have little formal education.
Brick And Mortar
Brick and Mortar refers to businesses that have physical premises for customers to visit as opposed to operating solely online.
Market Segmentation
The process of dividing a market into distinct groups of buyers with different needs, characteristics, or behaviors who might require separate products or marketing mixes.
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