___________ of the Process by the Supply Manager/purchasing Department Makes

question 15

Multiple Choice

___________ of the process by the supply manager/purchasing department makes certain that there is only one source of strategic ____________ for the entire firm. This method also ensures that the purchasing department is knowledgeable about all strategic _________ and aware of how they are rated by each function.

• A) Management / seller profiles / partners
• B) Ownership / supplier profiles / suppliers
• C) Ownership / buying standards / suppliers
• D) Management / supplier standards / suppliers
• E) Ownership / supplier standards / partners

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Definitions:

Percentage of Sales Budgeting

A method for setting a marketing budget based on a fixed percentage of the company's sales.

Competitive Parity

A strategy where companies set their advertising budget based on matching the competitor's absolute level of spending or the proportion per market share.

Objective and Task

A method of setting marketing budgets based on defining specific objectives and then estimating the costs of the tasks necessary to achieve these objectives.

Linear Forecast

A mathematical technique used to predict future data points by analyzing the linear relationship between variables.