The Reason That MICRO-Marketing Costs Too Much in Many Firms

question 101

Multiple Choice

The reason that MICRO-marketing costs too much in many firms is that:

• A) the marketing concept has not been accepted and implemented.
• B) most new products are not necessary to meet competition.
• C) marketing is not really needed.
• D) advertising is usually ineffective.
• E) None of the above--marketing never costs too much.

Calculate and understand the role of expected inventories in budgeting.

Recognize the importance of variable and fixed costs in budget preparation.

Develop schedules for expected cash collections and merchandise purchases.

Understand the steps and calculations involved in preparing a master budget, including sales, production, and cash budgets.

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Definitions:

Endangered Species

Species at risk of extinction due to a rapid decrease in population or loss of habitat, often caused by human activities.

Threatened Species

Plants, animals, or microbes at risk of becoming endangered within the foreseeable future throughout all or a significant portion of their habitat.

Imported Species

Species that are introduced into new environments by human activities, intentionally or accidentally.