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It is the marketing manager's job to communicate with others in the organization and explain the new strategy, what needs to happen, and why.
Value for Y
This term does not directly correspond to a widely recognized economic concept without additional context. It may be used in specific mathematical or economic models to denote the value of a variable Y.
Marginal Utility
The change in total utility a person receives from consuming one additional unit of a good or service.
Change in Total Utility
The difference in the overall satisfaction a consumer receives before and after the consumption of an additional unit of a good or service.
Consuming One More Unit
The action or decision of using up an additional unit of a good or service and its impact, often related to marginal utility.
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