Which of the Following Is NOT True Concerning Adoption Curve

question 10

Multiple Choice

Which of the following is NOT true concerning adoption curve groups?

• A) The early adopter group tends to have the greatest contact with salespeople.
• B) Early adopters are often unusual people who are not seen as opinion leaders.
• C) Innovators rely more on impersonal sources of information than on salespeople.
• D) Business firms in the innovator group are usually large and rather specialized.
• E) The early majority group have a lot of contact with mass media, salespeople, and opinion leaders.

---

Definitions:

Defend Trade Secrets Act

The Defend Trade Secrets Act is a federal law in the United States that allows an owner of a trade secret to sue in federal court when their trade secret has been misappropriated.

Misappropriation Claim

A legal claim asserting unauthorized use of property, ideas, or funds, often related to intellectual property or trust assets.

Actual Damages

Compensation awarded to a plaintiff for the direct and quantifiable losses suffered due to the defendant's wrongful conduct.

Attributable Profits

Profits that can be directly linked to a specific source, activity, or business segment.