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Sandi Barefoot sells the entire output of several small companies based in Silicon Valley. Each of the companies designs and produces remote control devices. Sandi has almost complete control of pricing and selling-because the engineers who started the companies are mainly interested in inventing things. In addition, Sandi often provides working capital to the producers, who have very limited financial resources. Sandi is paid a substantial commission on all sales. Sandi is a:
Culturally imperialistic
Practices or policies by which a dominant culture extends its influence and norms over other cultures, often diminishing or supplanting local cultures and identities.
United States
A federal republic consisting of 50 states, a federal district, and several territories, characterized by a diverse landscape and population.
Stuart Hall
A cultural theorist and sociologist who was a key figure in the development of British Cultural Studies.
Active or passive
Describes the state or quality of being engaged and involved in actions or activities (active), versus being inactive or receptive without direct engagement (passive).
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