Which of the Following Is an Effective Source of Ideas

question 82

Multiple Choice

Which of the following is an effective source of ideas at the idea generation stage of the new-product development process?

• A) Customer complaints.
• B) Lead-users of the product.
• C) Competitors' products.
• D) Products found in overseas markets.
• E) All of the above.

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Definitions:

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The act of stealing goods from a retail establishment.

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An interview method where all candidates are asked the same predetermined questions in the same order, allowing for more objective appraisals based on their responses.

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