Analysis of Demographic Dimensions

question 287

Multiple Choice

Analysis of demographic dimensions:

• A) is the most important step to successful segmentation.
• B) considers income and sex, but not age.
• C) is the most effective way to identify unmet consumer needs.
• D) can be used along with analysis of other dimensions to identify attractive target markets.
• E) none of the above.

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Definitions:

Compounding Interval

The frequency at which interest is added to the principal of a deposit or loan, influencing the total interest earned or paid.

Compounded Quarterly

The process of calculating interest on both the initial principal and the accumulated interest over three-month intervals.

Interest Rate

The percentage at which interest is calculated on the principal of a loan or deposit over a specific period of time.

Payments

The act of transferring money or something of value from one party to another in exchange for goods, services, or to fulfill a legal obligation.