With Respect to Marketing Opportunities That Depend on the Age

question 155

Multiple Choice

With respect to marketing opportunities that depend on the age distribution of the U.S. population between 2010 and 2020,

• A) the senior citizen group will increase more rapidly than any other group.
• B) sales of products targeted at the 45-64 age group will continue to rise although more slowly than in the previous decade.
• C) the average age of the U.S. consumer is rising.
• D) sales of products targeted at the 30-44 age group will rise more sharply than in the previous decade.
• E) All of the above are true.

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