_____ Is the Managerial Process of Developing and Maintaining a Match

question 32

Multiple Choice

_____ is the managerial process of developing and maintaining a match between an organization's resources and its market opportunities.

• A) Strategic (management) planning
• B) Target marketing
• C) Mass marketing
• D) Resource allocation
• E) Marketing control

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Definitions:

Sulphur Dioxide

A toxic gas with a pungent, irritating smell, produced by the combustion of fossil fuels and is a significant component of air pollution.

Greenhouse Effect

The trapping of the sun's warmth in the Earth's lower atmosphere due to the presence of greenhouse gases such as carbon dioxide and methane.

Consensus Science

Scientific understanding or conclusions supported by a general agreement among experts in the field.