Marketing

question 14

Multiple Choice

Marketing

• A) affects almost every aspect of our daily lives.
• B) offers many exciting and rewarding career opportunities.
• C) focuses an organization on what it takes to satisfy customers.
• D) all of the above.
• E) none of the above.

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Definitions:

Deontology

A branch of ethics that judges the morality of an action based on the action's adherence to rules or duties.

Cognitive Moral Development

A theory proposed by Lawrence Kohlberg that suggests individuals move through different stages of moral reasoning as their cognitive abilities mature.

Kohlberg

Refers to Lawrence Kohlberg, an American psychologist best known for his theory of stages of moral development.

Moral Philosophies

The study of fundamental principles regarding right and wrong or good and evil as they apply to conduct and character.