MetroTech Corporation Has Been Experiencing Declining Profits

question 43

Multiple Choice

MetroTech Corporation has been experiencing declining profits. MetroTech's salespeople blame the production people for making inferior products, and the production people complain that the salesmen are just not getting enough orders. MetroTech seems to have

• A) implemented the marketing concept.
• B) a production orientation.
• C) a customer orientation.
• D) a sales orientation.
• E) a marketing orientation.

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Definitions:

Amino Acid

Small organic compound that consists of a carboxyl group, an amine group, and a characteristic side group (R), all typically bonded to the same carbon atom; monomer of proteins.

Introns

Non-coding sequences of DNA within a gene that are removed during RNA processing before translation into proteins.

Post-transcriptional Modification

The process of chemical changes to RNA transcripts after synthesis, affecting their stability, localization, and translation into proteins.

Poly-A Tail

A stretch of adenine nucleotides added to the 3' end of a newly synthesized pre-mRNA molecule in eukaryotic cells, protecting the mRNA from degradation and aiding in its export from the nucleus.