Regarding the Roles of Marketers and Consumers in Improving the Macro-Marketing

question 151

Multiple Choice

Regarding the roles of marketers and consumers in improving the macro-marketing system:

• A) Marketing managers should not be expected to improve and extend the range of goods and services they make available.
• B) The decisions that marketing managers make always increase the choices available to consumers.
• C) Consumer-citizens have the responsibility to vote for laws that place constraints on businesses, if those businesses harm the ecological system or make excessive demands on scarce resources.
• D) Marketers and consumers should decide in advance what products will be produced so as not to waste scarce resources.
• E) None of these alternatives is correct.

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Definitions:

Age-Appropriate Expectations

Standards or norms regarding what individuals can reasonably be expected to achieve or understand at a specific age.

Adolescent Depression

A mental health disorder characterized by persistent feelings of sadness, hopelessness, and loss of interest during adolescence.

Suicide Prevention Programs

Initiatives or strategies designed to reduce the incidence of suicide by providing support, education, and intervention methods.

Drinking

The act of consuming liquids, often specifically referring to the intake of alcoholic beverages.