The Best Way to Improve the Operation of Our MACRO-Marketing

question 175

Multiple Choice

The best way to improve the operation of our MACRO-marketing system-given the current objectives of our society-is:

• A) to encourage marketing managers to produce only what they feel is good for consumers.
• B) to eliminate intermediaries.
• C) to do better marketing strategy planning and implementation.
• D) to spend more on advertising.
• E) to move toward a command economy.

---

Definitions:

Postsynaptic Neuron

The neuron that receives a signal (neurotransmitters) from another neuron at a synapse, following the presynaptic neuron.

Stimulant Drug

Substances that increase activity in the central nervous system, resulting in increased alertness and energy.

Parasympathetic

Part of the autonomic nervous system responsible for rest and digestion, counterbalancing the sympathetic system.

Sympathetic

Relating to the sympathy, characterized by feelings of compassion or commiseration towards others.