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Promotion spending is wasted if a new marketing mix is more successful than expected and demand quickly outstrips supply.
Marriage
A socially or legally recognized union between individuals that establishes rights and obligations between them.
Human Sexual Behavior
The various ways in which humans express and experience sexuality, encompassing a wide range of activities and preferences.
Social Rules
Unwritten guidelines that dictate the behavior expected of individuals within a society or group.
Culture
The shared patterns of behaviors, practices, beliefs, values, and artefacts that members of a society use to cope with their world and with one another.
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