If a Firm Has Excess Production Capacity, It

question 134

Multiple Choice

If a firm has excess production capacity, it

• A) can serve as a safety net if demand suddenly picks up.
• B) may be a sign that there's too much competition.
• C) may make sense for the marketing manager to try to find new markets for current products.
• D) can be costly.
• E) All of these.

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Definitions:

Past Sales Figures

Historical data reflecting the quantity of products or services sold in previous periods, often used for trend analysis and forecasting.

Testimonials

Statements or endorsements by satisfied customers praising the value of a product or service, used as a marketing tool.

Sales Presentation

A pitch or demonstration aimed at marketing a product or service to potential buyers or clients, highlighting its benefits and value.

Proof Statements

Assertions used in sales and marketing to substantiate claims about the effectiveness and value of a product or service.