Firms That Use Mass Customization

question 223

Multiple Choice

Firms that use mass customization

• A) may target either business customers or final consumers.
• B) may be able to take advantage of the Internet for orders.
• C) may be able to give their customers more or better choices.
• D) are likely to have higher costs than do firms who produce more standardized products, but may earn better profit margins.
• E) All of these

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Definitions:

Disposable Income

The monetary provision for households post the calculation of income taxes dedicated to saving and spending.

Consumption

The use of goods and services by households, which is a primary component of the economy and influences economic growth.

Induced Consumption

Refers to the portion of consumer spending that increases or decreases with disposable income.

Disposable Income

Net funds allocated to households for their spending and saving post the application of income taxes.