At Dell's Web Site, a Student Can Order a Laptop

question 15

Multiple Choice

At Dell's Web site, a student can order a laptop computer with the exact memory capability and software that she wants, and have it shipped to her dorm room within 48 hours. This is an example of:

• A) Combined target market approach.
• B) Task transfer.
• C) Mass customization.
• D) Diversification strategy.
• E) Single target market approach.

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Definitions:

Ylang-ylang

A tropical tree known for its fragrant flowers, which are used in perfumery and aromatherapy.

Unilateral Neglect

A neurological condition in which a person is unaware of one side of their body or environment.

Disturbed Sensory Perception

A condition where an individual has difficulty processing or interpreting sensory information, leading to confusion or disorientation.

Peripheral Vascular Dysfunction

Disorders affecting the blood vessels outside of the heart and brain, potentially leading to reduced blood flow and associated health issues.