Genetech Corp

question 112

Multiple Choice

Genetech Corp. has invested heavily to develop a patented new product. Genetech wants to achieve a rapid return on its investment. It probably should set a ______________ pricing objective.

• A) profit maximization
• B) target return
• C) sales-oriented
• D) status quo
• E) None of these is a good answer

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Definitions:

Equilibrium

The state in which the concentrations of reactants and products in a reversible chemical reaction are unchanged over time, indicating a balance in the rate of forward and reverse reactions.

Synthetic Route

The planned sequence of chemical reactions used to convert starting materials into desired products in the laboratory or industry.

Reagents

Chemical substances that are employed to bring about a chemical reaction in a provided set of reactants.

Reaction

A process in which substances (reactants) are transformed into different substances (products) through chemical change.