Ali Mulhammed Has Been Working for a Producer of Video

question 151

Multiple Choice

Ali Mulhammed has been working for a producer of video games that sell through toy wholesalers to retailers. He knows all about the games sold by his company and by competitors. He goes into his wholesalers' territories and tries to get local retailer customers interested in the company's line-and even trains retailers to demonstrate the games. When a retailer is ready to buy, Ali turns the business over to the wholesaler's sales rep. Ali is a:

• A) member of the firm's major accounts sales force.
• B) missionary salesperson.
• C) technical specialist.
• D) manufacturers' agent.
• E) None of these jobs is correct.

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Definitions:

Internal Adaptation

The process by which an organization or organism adjusts to changes within its internal environment.

Collective Experience

The shared knowledge, practices, or feelings among a group of people, derived from common activities or historical events.

Survival Issues

Challenges or problems that threaten the existence or viability of an individual, group, organization, or species.

External Forces

Elements and conditions outside an organization that can affect its performance and strategy, such as market trends and regulatory changes.