A Direct-To-Customer Channel

question 82

Multiple Choice

A direct-to-customer channel

• A) includes a retailer but not a wholesaler.
• B) usually helps the producer to be more aware of changes in final customer attitudes.
• C) eliminates some of the marketing functions.
• D) is typical to reach final consumer markets.
• E) is most suitable when a large number of transactions are required in the channel or when orders are smaller.

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Definitions:

Life Expectancy

The average period that an individual is expected to live, based on statistical analysis.

Increased

Describes something that has grown or risen in number, size, quantity, or degree.

Today's Americans

The current population of the United States, reflecting contemporary social, political, and demographic trends.

Cognitive Functions

Mental processes involved in gaining knowledge and comprehension, including thinking, knowing, remembering, judging, and problem-solving.