Which of the Following Statements Is Not True of the Product

question 142

Multiple Choice

Which of the following statements is not true of the product life cycle?

• A) How long a whole product life cycle takes, and the length of each stage, varies a lot across products.
• B) Although the life of different products varies, on average product life cycles are getting longer.
• C) The greater the comparative advantage of a new product over those already on the market, the more rapidly its sales will grow.
• D) If the product can be tried on a limited basis, without a lot of risk to the customer, it can usually be introduced more quickly.
• E) A product idea may be in a different life-cycle stage in different markets.

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