Ideas About Potential New Products Should

question 114

Multiple Choice

Ideas about potential new products should

• A) be encouraged from any and all sources, since only a few ideas will develop into successful products.
• B) not be eliminated from consideration until they have been tested in the commercialization stage.
• C) come primarily from employees of the firm-so that time won't be wasted evaluating product ideas that are inconsistent with the firm's objectives and resources.
• D) come from outside the firm, since studies show that really new ideas require a fresh perspective.
• E) None of these alternatives is correct.

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Definitions:

Job Satisfaction

The level of contentment employees feel towards their jobs, involving aspects like work environment, duties, and compensation.

Performance

The act of carrying out or accomplishing an action, task, or function.

Ethical Behavior

Acting in ways consistent with what society and individuals typically think are good values, involving honesty, fairness, and equity in interpersonal, professional, and academic settings.

Personal Values

Deeply held beliefs or standards that individuals use to judge the worthiness of actions or events, shaping their behavior and choices in personal and professional life.