___________ Shopping Products Are Products That the Customer Sees as Basically

question 265

Multiple Choice

___________ shopping products are products that the customer sees as basically the same and wants at the lowest price.

• A) Regularly unsought
• B) New unsought
• C) Specialty
• D) Unsought
• E) Homogeneous

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Definitions:

Reinforcement

In behavioral psychology, a process by which a behavior is strengthened or increased by its consequences.

Positive Reinforcement

A method of behavior modification that involves rewarding a desired behavior in order to increase the likelihood of it occurring again.

Watson

Psychologist John B. Watson, known as the father of behaviorism, emphasized the study of observable behavior.

Thorndike

An American psychologist known for his work on learning theory that led to the development of operant conditioning within behaviorism.