Which of the Following Statements About the Cost and Value

question 229

Multiple Choice

Which of the following statements about the cost and value of information is False?

• A) Dependable information can be expensive.
• B) Managers rarely get all the information they would like to have.
• C) Money may be wasted if a manager ignores the facts revealed in a marketing research study and bases his/her decisions on guesswork.
• D) The cost of gathering additional information is always justified by its value.
• E) All of these statements are False.

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