Which of the Following Trends Creates Difficult Challenges for Marketing

question 80

Multiple Choice

Which of the following trends creates difficult challenges for marketing managers?

• A) Market data can now be gathered from social media websites.
• B) Market data may be gathered from internal sources and external sources.
• C) IT managers have become an important part of the marketing research process.
• D) Data warehouses have become a central part of most marketing information systems.
• E) Today's businesses process 1000 times as much data as they did in the year 2000.

---

Definitions:

Cancer

A disease characterized by the uncontrolled growth and spread of abnormal cells in the body.

Illusory Correlations

The perception of a relationship between two variables when no such relationship exists.

Associations

Connections or relationships between thoughts, ideas, or objects, often studied in psychology to understand how memory works.

Variables

Elements, features, or factors that can change or vary, often used in experiments to determine their effects on outcomes.