Examlex
Which of the following is NOT a key dimension of buyer-seller relationships in business markets?
Demographics
Information about the characteristics of human populations and segments, especially those used to identify consumer markets such as by age, gender, income, and education.
Demographic Segmentation
The division of a market into segments based on demographic factors like age, gender, income, education, or ethnicity to tailor marketing strategies.
"Mini-Ads"
Short, appealing advertisements aimed at capturing audience attention quickly, often used in digital or social media platforms.
Channel Surf
The action of quickly switching between channels on a television to find a desirable program to watch.
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