Which of the Following Would Be Most Helpful for Predicting

question 278

Multiple Choice

Which of the following would be most helpful for predicting why a final consumer selects one of several similar brands?

• A) population data
• B) consumer spending patterns
• C) behavioral science theories
• D) consumer income
• E) all would be equally helpful

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Definitions:

Embryo

An early stage in the development of a multicellular organism, following fertilization and before fetal stage in mammals.

Amnion

Prenatal life-support system that is a bag or envelope containing a clear fluid in which the developing embryo floats.

Placenta

A life-support system that consists of a disk-shaped group of tissues in which small blood vessels from the mother and offspring intertwine.

Stimulant

A substance that raises levels of physiological or nervous activity in the body.