Regarding Consumer Buying Behavior

question 277

Multiple Choice

Regarding consumer buying behavior,

• A) attitudes affect the selective processes, learning, and buying decisions.
• B) many consumers with a favorable attitude toward a product may have no intention to buy it.
• C) beliefs are less action-oriented than attitudes.
• D) All of these alternatives are true.

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Definitions:

Software

Programs that control the processing of data in a system, as contrasted to the physical equipment itself (hardware).

Personal Computer

A small, relatively inexpensive computer designed for individual use, capable of running general-purpose applications and accessing the internet.

Scan Time

The duration a programmable logic controller (PLC) takes to read inputs, execute its program, and update outputs in one complete cycle.

User Program

A set of instructions created and designed by users to be executed by computers or programmable devices.