Customer Type

question 133

Multiple Choice

Customer type

• A) should be defined by identifying the buyer instead of the user.
• B) should be assigned a nickname that describes all potential types of customers.
• C) must always consider intermediaries even if they are not final users.
• D) refers to the final consumer or user of a product type.
• E) None of these alternatives is correct.

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Definitions:

Hypothesis

A proposed explanation made on the basis of limited evidence as a starting point for further investigation.

Peer Review

The evaluation of work by one or more people of similar competence to the producers of the work, which is used in a variety of professional fields.

Professional Journals

Scholarly publications that contain articles written by experts in a particular field for the purpose of sharing knowledge and research findings.

Evaluation

The process of assessing or judging the value, quality, or importance of something based on certain criteria.