When Fast Food Restaurant, Tommy's Tacos, Had Poor Sales in Central

question 166

Multiple Choice

When fast food restaurant, Tommy's Tacos, had poor sales in Central City, marketing managers closed one outlet on the east side of town and opened two new locations on the south side of town. These moves represent

• A) operational decisions in the product decision area.
• B) strategy policies in the place area.
• C) strategy policies in the product area.
• D) operational decisions in the place area.
• E) strategy policies in the promotion area.

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Definitions:

Journal Entry

A recording of a financial transaction in an accounting system.

Debits Checking

The act of verifying or recording amounts debited from a checking account.

Customer Transaction

Any financial transaction or activity involving the sale of goods or services to customers.

Receive Payments

The process of recording the receipt of money from customers in payment for goods or services provided.