Which of the Following Statements Is FALSE

question 371

Multiple Choice

Which of the following statements is FALSE?

• A) Marketing is most important in a pure subsistence economy.
• B) Marketing should provide direction for production, accounting, and financial activities.
• C) Marketing builds long-lasting relationships that benefit the selling firm.
• D) Marketing doesn't occur unless two or more parties are willing to exchange something for something else.
• E) Marketing anticipates customer needs.

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Definitions:

Effective Interest Amortization

A method of allocating loan interest payments over the life of the loan, taking into account the varying principal amounts.

Interest Expense

The cost incurred by an entity for borrowed funds over a period of time, typically expressed as an annual rate.

Bond's Life

The period from the issuance of a bond until it matures and the principal is repaid.

Market Rate

The prevailing price or interest rate available in the open market for goods, services, or securities.