Which of the Following Is a Valuable Suggestion for Service

question 50

Multiple Choice

Which of the following is a valuable suggestion for service marketers?

• A)They should ignore the aspect of making services widely available since it stifles demand.
• B)They should utilize all components of the marketing mix.
• C)They should ensure that services are not treated as tangible products in terms of their availability.
• D)They should form an extended supply chain.

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Definitions:

Reduce Expenses

Implementing strategies and actions aimed at cutting down costs and spending less money in personal or business operations.

Headcount

The total number of individuals working for a company, either as full-time employees or in positions equivalent to full-time employment.

Hiring Freeze

A temporary policy to cease or significantly slow down the recruitment of new employees, typically implemented to reduce costs.

Efficiency

The ratio of the output to the input of any system, indicating how well resources are utilized.