Which of the Following Is True of the Various Implications

question 49

Multiple Choice

Which of the following is true of the various implications for service marketers?

• A)Many service firms have been criticized for not using advertising as a major element of the promotion mix.
• B)The sum total of the marketing mix elements cannot predict the total impact of a firm's marketing strategy.
• C)Unlike tangible products,services are not subject to distribution in the marketing sense of the word.
• D)The slack created by restricting one element cannot be compensated by heavier emphasis on another.

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Definitions:

Growth In Infancy

The rapid physical and psychological development occurring in human beings between birth and the end of the second year of life.

Prenatal Development

The progression of maturation and formation inside the uterus from fertilization to delivery.

Canalization

A genetic term referring to the ability of an organism to produce the same phenotype regardless of variability in its environment or genotype.

Environmentally Induced

Conditions or changes in an organism that are caused by external environmental factors rather than genetic influences.