HeadStart,an Automobile Manufacturer,realizes That the Sales of Its RockStart SUV

question 45

Multiple Choice

HeadStart,an automobile manufacturer,realizes that the sales of its RockStart SUV has fallen over the last few years.Consequently,HeadStart introduces a revamped version of the SUV with additional features,such as the latest GPS technology device and padded dashboards.The company stops the production of its old model to invest all its resources into marketing this new model in its present market.In this scenario,HeadStart is most likely employing the strategy of _____.

• A)market development
• B)market penetration
• C)product development
• D)product penetration

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Definitions:

Condenser

A device used to condense a gaseous substance into a liquid or solid state, typically by cooling it.

Project An Image

The act of conveying a particular perception or representation of oneself to others.

Focus Controls

Elements in software or optical devices designed to adjust the clarity and sharpness of an image or to direct attention to specific tasks.

Clear View

A term denoting an unobstructed and clear line of sight or understanding.