For Which of the Following Purchases Would a Consumer Most

question 69

Multiple Choice

For which of the following purchases would a consumer most likely be engaged in limited decision making?

• A)The purchase of a brand of candy bar without much deliberation
• B)The purchase of a shirt for a friend based on its eye-catching advertisement after comparing different brands
• C)The purchase of a six pack of beer and a bag of popcorn by a food gourmet
• D)The high-priced renewal of a subscription to Hardware Age,a trade journal,by a hardware store owner