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With regard to the internal factors that can either facilitate or impede a company's efforts to undertake a global approach to marketing strategies,_____ is the factor that refers to the ability of a company to project a global versus national identity,a worldwide versus domestic commitment to employees,and a willingness to tolerate interdependence among business units.
Responsibilities
Duties and tasks that an individual or entity is required to perform or oversee.
Scope
The extent or range of coverage, application, or operation; the breadth of something.
Interests
Refers to the preferences or desires individuals or groups have, which often guide their actions and decisions.
Positions
The locations or roles assigned to individuals or things in relation to others within a structure, system, or context.
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