In the Context of Personal Selling, Which of the Following

question 19

Multiple Choice

In the context of personal selling, which of the following is an important task of a salesperson providing after-sale service?

• A) Deliver or install product or service that meets or exceeds customer expectations
• B) Clearly distinguish attributes of a firm's products or services from those of competitors
• C) Sell additional or complementary items to repeat customers
• D) Convert undecided customers into first-time buyers

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Definitions:

Personality Type

A classification of individuals based on psychological characteristics, often used to predict behavior or preferences.

Detached

Emotional disengagement or maintaining an objective view without personal involvement or attachment.

Own Resources

Refers to the personal capabilities, assets, or strengths that an individual can draw upon when needed.

Great Need

Great Need refers to a critical requirement or an urgent desire that deeply influences actions and decision-making processes within individuals or societies.